Press Releases Launches Innovative Email Alerts For Stock Grants

Never again will employees have an excuse for letting valuable stock options expire: myAlerts emails notify users about vesting, expiration, and target values

Brookline, MA, February 3, 2006 -, the top online resource of financial-planning tools for stock compensation, has launched an innovative service of automatic email notices for users who have entered stock grant data in myRecords, the site's award-winning record-keeper and portfolio-tracker.

With myAlerts, stock plan participants and financial advisors can choose to receive helpful email notices to remind them about key vesting dates, imminent expirations, and target grant values for stock options, restricted stock, restricted stock units (RSUs), and stock appreciation rights (SARs). "myAlerts empowers employees and executives, and their financial advisors, to monitor and track all their equity compensation," notes Bruce Brumberg, Editor-in-Chief of

Stock Grant Tool For Busy Employees And Executives

For people with equity pay, stock grants are crucial for achieving personal goals. But busy lives can distract them from golden financial opportunities. It's all too easy to let valuable in-the-money stock options expire without being exercised.

"Ironically, while employees and executives are working hard for the company performance their equity pay motivates them to achieve, they can forget key moments in the lives of their stock grants," Mr. Brumberg observes. "myAlerts can remind users about these key financial-planning opportunities."

myAlerts email notices from can

  • remind users about vesting dates
  • warn them when grants are close to expiring
  • inform them when grants hit target values
  • send daily, weekly, or monthly summaries of stock grants

Users choose to receive email notices on the myAlerts page, available through a direct link from myRecords. To receive email alerts, users must have entered grant data in myRecords, the online record-keeper and portfolio-tracker for employee stock options, restricted stock, RSUs, and SARs. All alerts are sent to the email address in the user's account profile.

New Benefit Of Premium Membership; Free Trials Available

myAlerts is a benefit of Premium Membership at and is also available for licensing. Users who have not subscribed to Premium Membership can try myAlerts with a one-month free trial, available on the myAlerts page. (Registration is required.)

Fridays In February: myAlerts Weekly Prizes

To celebrate the launch of myAlerts, is giving away prizes on each Friday in February. Users who schedule myAlerts email notices before February 24 will join the weekly drawings. On every Friday in February, one contestant will win a $50 gift certificate to; in a special drawing on February 24, one lucky entrant will win the grand prize of an iPod shuffle and compatible iHome iPod clock radio (for wake-up alerts!).

Drawings will be made at 3 p.m. ET (12 p.m. PT) on all four Fridays in February (Feb. 3, 10, 17, 24). Users may enter the contest only once with only one email address.


With exclusive articles, 670+ FAQs, the Tax Center, Global Tax Guide, an extensive glossary, and interactive tools, is the premier online resource of educational content and tools on stock options, restricted stock, restricted stock units, stock appreciation rights, and employee stock purchase plans. The company is managed by leading experts in equity compensation, with a long history of successful newsletters, books, and training videos devoted to equity pay topics.

PC World ranks among "the most useful sites ever" that "deliver top-notch information, support, and services." has also received extensive favorable coverage in major publications, including BusinessWeek, The Wall Street Journal, The New York Times, the San Francisco Chronicle, and The Boston Globe, and on CNN/fn, National Public Radio, PBS,, and

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