What are the benefits of participating in an employee stock purchase plan?
An employee stock purchase plan (ESPP) offers many benefits.
You Acquire Ownership In Your Company
By participating in an ESPP, you become an owner in your company, with all the financial upside and risks that any investment can bring. An article in San Antonio Express-News explains some of the benefits that ESPPs present for you and your company. As one store manager explains, an ESPP makes employees "enthusiastic" because they "feel like it's their company." As employers eliminate company stock as a 401(k) investment choice, they are are making ESPPs more attractive as an alternative way to acquire company shares.
Special Purchase OpportunityDepending on the type of ESPP and its features, you may be able to purchase stock in the company at a discount from its fair market value. Alternatively, some companies have an open-market purchase plan, which offers no discount on the price but allows employees to purchase shares periodically without the usual brokerage fee.
A survey of ESPP participants by Fidelity Investments found that ESPPs can help to improve employees' financial well-being. A separate Fidelity survey shows how ESPP participants used funds from ESPP stock sales to improve financial wellness.
Schwab Stock Plan Services conducted a national survey of 1,000 stock plan participants. The survey found that 76% of the participants consider equity compensation, including ESPPs, to be part of their long-term financial plans, making them feel less financially stressed. The survey also found that it makes 63% feel more prepared for retirement. As Schwab's Amy Rebak explains in an article for BenefitsPro (Increasing Participation In Employee Stock Purchase Plans), ESPPs are tools to fund financial goals such as a mortgage refinance or children's college tuition, or smaller purchases, e.g. a year of unlimited phone data.
An ESPP also lets you take advantage of something called dollar-cost averaging. In this concept, you invest the same amount of money to buy stock regularly through payroll deductions, regardless of the stock price, so you end up buying more shares when the price is down and fewer when the price is up. While dollar-cost averaging does not ensure a profit or shield you from a loss, people who use dollar-cost averaging generally tend to pay less per share over time than those who purchase shares all at once.
According to advice from a high-profile financial advisor, one good habit of wealthy employees is taking advantage of everything their employer has to offer (10 Common Money Habits This CFP Says His Wealthiest Self-Made Millionaire Clients Have That Normal People Could Copy, CNBC). On the subject of ESPPs with a discounted purchase price, the advisor recommends that "if you feel good about your company and their stock, this can be another cost-effective way of investing to continue to build your net worth."