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Quick-Sale Program
An ESPP program that enables the automatic sale of shares at purchase, also known as flipping. In this approach, your gain is just the discount on the purchase price, without investment appreciation.

In these programs, your company's broker sells the shares for the participating employees in a large block-trade, usually when the market opens on the day after the purchase date. The related sales commission can be lower than that of individual sales. While quick-sale programs allow employees to get cash immediately from an ESPP, they do not encourage long-term employee ownership.

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